Posts Tagged ‘Business’

Article Marketing-Are You Ready To Get Serious?

Many Internet marketers are questioning whether article marketing is worth it anymore now that Google has made changes to their algorithms again. I actually feel now is the time to get serious about small business article marketing.

Anytime Google makes a change it benefits some Internet marketers and hurts others. It comes down to your approach.

In this article lets discuss five things you can do to take advantage of what is going on in the marketplace.

1. Focus on fresh content. I personally think that every article you submit should be unique. The Internet is overrun with duplicate content and search engines such as Google and others are now focusing on improving this.

If you are going to submit an article to a large article directory such as EzineArticles.com do not put that article anywhere else online. This does not mean you cannot create unique versions of the article and submit them.

However it does not mean you want to duplicate your article submissions. If you do this you are only adding to the clutter and are part of the problem and not the solution.

2. Keep your blog content fresh and different. Do not pose the same article on your blog if you have already submitted it to article directories.

One good strategy is to write your article and post it on your blog. Bookmarked your blog post to various social directories using services such as Social Marker or Only Wire.

Then re-write the article and use the new version to submit to one article directory. Vary the directories you submit to and try and hit the top 5-10 over a period of time. This allows you to develop more back links and increase your reach to a larger audience.

3. Add more words. This is one big change that article directories are now requiring. Short articles are not going to be accepted.

For example, EZA has increased the minimum number of words to 400. ArticleBase.com is now requiring articles to be a least 350 words.

If you want to be serious about article marketing start thinking in terms of 500 to 700 word articles. Do not sacrifice article quality just to write more words.

Take this chance you are now given to create even better articles. Increase the number of words and the search engines and article directories will reward you.

4. Use Submit Your Article. I love this service. You can develop unique versions of your articles using their patented article leverage program.

You submit your article to them and then rewrite it to make it completely unique. It is possible to develop unique versions that are all most 100% different from each other.

When you do this you are creating content that is different from each other. It is then submitted by them to multiple article directories. This provides you with an excellent opportunity to have more articles published. This is a very strong small business Internet marketing strategy.

5. Work on your resource box. If your articles are interesting your reader will make it to your resource box at the bottom of the article.

This is make it or break it time. Your goal very simply is to have that reader click on the link in your resource box.

A well crafted resource box is very important. However, you can get more with less in terms of how long your resource box is.

Another thing to keep in mind is to vary the hyperlinked text and the website URL. This allows you to develop backlinks to more than just your home page.

It certainly is time to take article marketing more seriously. The opportunities to benefit from writing and submitting articles has never been better!

The Skinny on Paid Article Distribution Websites

Paid article distribution websites are springing up all over the Internet. One of the most important things to keep in mind when submitting articles to a paid article distribution website is not every publisher will use your article. Make it your article marketing goal to provide publishers and your readers the best possible article you can write.

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The Article Automation Philosophy of Article Marketing

Hey there,

It’s a long standing fact: article marketing is one of the best forms of advertising for any business. Here are six ways article marketing builds credibility and increases sales opportunities. Read on to discover for yourself why article marketing is so popular.

Educate and Inform Your Audience with Articles

Before people make purchases, they research their options a bit. Search engine marketing plays a crucial role in today’s marketplace.

Article marketing provides the vehicle to get your product in front of buyers who need to see it. Your future customers may be looking for your product information right now.

Pre-sell Products and Services with Your Content

People buy from merchants who know their products. Successful marketers stay current in their relevant field and use that knowledge to educate their readers. They provide information hard to find elsewhere.

Learn more about how it works here: Click Here ->  Article Automation

Articles Create Large Numbers of Relevant Backlinks

Articles have a long shelf life. As long as the content remains relevant, they attract readers. Some articles are still popular after years of publication.

It’s possible for a single article to create hundreds, if not thousands, of backlinks over time. Each time it’s re-published, another backlink is acquired.

Article Marketing is White-Hat All the Way

Marketing comes in two categories: white-hat and black-hat. White-hat marketing is approved by search engines, black-hat is not.

White-hat marketers are known for honesty and trustworthiness. People buy from people they trust. Search engines love these guys!

Black-hat marketers are misleading and bend or break the rules set forth by search engines. Needless to say, they are not very popular with search engines

Make the search engines smile: Visit -> Automate Articles

Increase Your Page Rank and SERPs with Articles

Search engines love inbound links. Articles relevant to the page it points to, wins favor with the search engines. The more relevant links you amass to a page, the higher your rankings go as well.

Articles Lead Readers Directly Back to Your Website

Articles are not used as sales pitches. They inform and educate your audience, but leave them just shy of a complete solution. Your author’s resource box provides readers with a link to your site to get the rest of the story. It invites readers to your website to learn more.

If you’re not marketing with articles, you could. It’s easy, quick and cost efficient.

Discover more benefits of article marketing: Click here -> Article Marketer

Best regards,

The Article Automation Philosopher

The Leverage Philosophy

Today we are going to talk about leverage. Leverage by definition in regards to this topic will be the power or the ability to take action, or to influence events. In business, in order to excel beyond what you could do normally as an individual which is very minute compared to what you would be able to accomplish with a team. With a team you can utilize leverage. You can leverage the teams energy for a common purpose and with leverage you can create more money than you would be able to do so by yourself. There are several industries that use leverage as well. The financial industry uses leverage with banking instruments and with basic functions in life you use leverage as well mechanically. Making money is no different. With leverage you can make a whole lot more money as long as you have the proper system in place. This is what we are going to discuss next.

Would you agree that 2 are stronger than 1 and so on and so forth? Of course you would, and even if you didn’t agree that still would not change the fact of the matter. Well this business that I am going to propose to you allows you to apply leverage which in turn will allow you to make more money. Click here for more information -> http://www.philosophers.ws/leverage